
HOMEOWNER FINANCING
Win More Work With Project Financing
Your clients’ cash on hand shouldn’t limit what’s possible. That’s why we’ve partnered with some of the industry's leading lenders to empower your sales process with simple, flexible home improvement financing.
¹Average based on pros offering financing through Houzz Pro.
²5-day funding possible, but not guaranteed, with a HELOC from Figure, subject to client application.
Hassle-Free, for You and Your Clients.

CLIENT FINANCING
Three Names, Endless Profit Possibilities.
| Figure | GreenSky | Affirm | |
|---|---|---|---|
Recipient of Funds | Funds are sent directly to your client, who is responsible for paying you | Funds are sent directly to you for faster financing | Funds are sent directly to you for faster financing |
Who Can Offer | All US pros, no signup needed | Only US builders and remodelers, must be approved by GreenSky | All US pros accepting online payments through Houzz Pro, no signup needed |
Loan Amount | Up to $750,000 | Up to $100,000 | Up to $30,000 |
Loan Type | HELOC | Home Improvement Loan | Buy Now, Pay Later |
Term Length | 5 to 30 years | Deferred interest available | 3 to 36 months |
Interest Rate | Fixed | Fixed | Fixed |
How It Works | Clients leverage their home’s current value with a home equity line of credit | Clients borrow hassle-free funds from one of the industry’s leading lenders | Clients pay for their project over time while you get funded in full upfront |

BUSINESS FINANCING
Houzz Pro Capital: Simple Loans, Built to Scale.
Why let clients have all the funds? Get the financing you need for the growth you want with Houzz Pro Capital—our quick, flexible business loan program powered by Stripe Capital.*
*Loans are issued by Celtic Bank and powered by Stripe. All loans subject to credit approval. Eligibility based on payment history with Houzz Pro.

FIGURE
Turn Their Home Equity Into Your Project Budget
Figure’s HELOC (home equity line of credit) gives clients a revolving line of credit they can easily pull from and repay as needed—all backed by the value of their home.
- Available credit limits up to $750,000
- 100% online—no in-home appraisals necessary
- Approvals in a few as 5 minutes, funds in as few as 5 days
- Client receives full lump sum upfront and pays you directly

GREENSKY
Move Projects Forward With More Flexibility
GreenSky offers renovation-ready homeowners more buying power to get the results they really want through simple, flexible, custom home remodeling financing.
- Available loan amounts up to $100,000
- Paperless applications with decisions in seconds
- Deferred interest plans and fixed rates available
- Get funded directly as you hit project milestones

AFFIRM
Clients Pay Over Time. You Get Funds Upfront.
Affirm affords your clients the convenience of splitting up and spreading out their project totals into predictable monthly payments—all while you get funded in full upfront.
- Available loan amounts up to $30,000
- Checking rates won’t impact your clients’ credit scores
- No late fees, no hidden fees, no compounding interest
- Get funds in full directly while clients pay in installments
Project Financing Features
See all the main features of Houzz Pro Project Financing
| Feature | Description |
|---|---|
| Financing Access | |
Offer homeowner financing | Provide financing options to clients directly through Houzz Pro to help fund projects |
Multiple financing providers | Homeowners can explore financing offers from providers such as Intuit Credit Karma, Figure, and GreenSky |
Loan options for home projects | Offer financing options such as home improvement loans or lines of credit depending on provider |
| Client Experience | |
Financing shown in client documents | Financing options are automatically included in client-facing estimates and proposals |
Simple application process | Homeowners can view and apply for financing directly within Houzz Pro workflows |
Flexible repayment options | Financing providers offer repayment plans based on the homeowner’s selected loan terms |
| Approvals & Funding | |
Fast financing approvals | Financing providers offer quick approval processes to help projects move forward sooner |
Access to higher project budgets | Financing allows homeowners to increase project scope based on available credit |
| Business Benefits | |
No cost to professionals | Financing is offered with no setup or ongoing cost for pros |
Get paid on your schedule | Pros receive payments based on their existing estimate or proposal schedule |
Win more and larger projects | Offering financing helps clients move forward and can increase project size |
| Workflow Integration | |
Integrated with estimates & proposals | Financing is connected to estimates, proposals, and invoices within Houzz Pro |
Financial Hub integration | Financing is part of Houzz Pro’s Financial Hub alongside payments and budgeting tools |
Why Go With Houzz Pro?






